|
"FINALLY! Discover the Secret Step-By-Step
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
~ Mike Filsaime
|
From the Desk of Alex
Nghiem,
March 15, 2007
Dear Entrepreneur,
If you want to make BIG money on the Internet, you have to do more than sell a $19 ebook. Listen to anyone who makes $25,000+ per month, and you soon see a pattern..
They didn't sell just a $19 ebook.
I see HUNDREDS of my fellow entrepreneurs wasting hundreds of hours and leaving 1,000s of dollars in EXTRA, easy-to-reach profits sitting on the table each month because they don't know THE secret that I will be sharing with you.
In early 2006, Mike Filsaime rocked the Internet Marketing world with One and a Half Million Dollars in sales in just 25 days.
Mike has since built a multi-million business consisting of live seminars, membership sites, and coaching (his own products and as an affiliate marketers for others).
How would you like to learn the same techniques that he and other Internet Marketing Superstars used to build their successful businesses?
And yes, you can do this even if you are starting out, have no list, no product or are only doing affiliate marketing.
Keep on reading...
Do you want to know how the secret that is only known to 1% of the marketers in the world? It's even more profound than, "The money is in the list."
The real truth is even more subtle than that: "The money is in the backend (of high-end products)." What do I mean by that?
World-class marketers like Mike Filsaime, Rich Schefren, Dan Kennedy and others know that as much as 90% of your profits come from the backend sale, not the initial sale . The front end sale is usually an eBook of some form, and its only purpose is used to create a relationship to continue selling.
"…the secret that’s made me millions…
|
|
|
"The ONE technique that’s made me millions…more than all other techniques combined…is by upselling high-end products to my customers. 99% of marketers miss this powerful concept, and Alex’s manuscript holds you by the hand and explains this process step-by-step. I love this product, and I am excited to be part of the launch.
Everything Alex is sharing here is in total alignment with what I teach
my clients." |
~ Mike Filsaime
Creator of The Butterfly Marketing System
[Combined businesses generate 7 figures annually]
The money is made when the person buys the backend product, such as a seminar seat, coaching program, or something similar [Don't worry - I will show you how to make money with backend sales, even if you don't have a backend yourself! ].
For example, in one of my businesses [in the real estate niche], I make 25 times MORE when the user buys the backend . Let me illustrate with a quick example:
User buys my front-end product
I make $20
User buys my back-end product [offered as an upsell]I make $500
Even if the backend is not my product and I am an affiliate marketer, I still would get to keep 50% of the $500 sale. Even with a 50% commission, I still would make $250, over 12 times as much as the original $20 sale. BUT...if I didn't have that backend product to offer, I would only make $20 per sale.
Even if only 10% [1 in 10] of your customers take the upsell, you would more than double your profits . The table below shows this:
| 100 copies at $20 |
100 copies at $20 |
| 100 x $20 [no upsell] = $2000 |
(100 x $20) = $2000 + 10 upsells at $500 each = $7,000 |
Ask yourself this: which would you rather have? $2,000 or $7,000?
Now do you see why you need to have a backend in place? You're literally flushing over 50% of the profits down the toilet each time you make a sale without a backend product to offer your customer ! Again, even if you don't have a backend [or even a list or if you're an affiliate marketer], I can still show you how to make this type of money.
The point is that you need to have a backend to instantly upsell your clients when they make the initial purchase...or kiss all that money goodbye.
The rest of this letter explains further explains about the importance of the backend but I want to emphasize that again, you can always offer somebody else's backend product . YOU DON'T HAVE TO CREATE YOUR OWN BACKEND.
Here's a testimonial from a marketer who's applied this powerful concept to immediately add thousands to his business...
"Helped me generate over $20,000
| |
![]()
"Alex,
I thought I would send you a quick email about your Backend Cash Manuscript and tell you that I thought it really Rocked. I have heard a few people in Internet Marketing gloss over backend sales and upsells and thought your manuscript on this important topic was great. This should be required reading for anyone that is even considering starting an online business. By not knowing backend product marketing or having your own sales funnel it would hard if not impossible to have a successful online business. I recently used one of the strategies from this manuscript [page 47] and it helped me generate over $20,000! I know that these strategies will be responsible for over 75% of my income on my next project and represent a minimum of a three hundred thousand dollars." Keep up the great work.
~ Jeff Dedrick |
|
One of the biggest problems, businesses run into is the issue of price. Most businesses under price their product. Or they create a $50 product when they could easily rework their product into a far higher ticket item. Or, they don't know that it's just as easy to be an affiliate marketer for high-end products to earn big commissions [as opposed to the pathetically small checks that you often get from selling low-end products].
Businesses and entrepreneurs pay my 2 companies, Blue Samba Publications and WealthAutopilot, 5 figures to work with them one-on-one:

Let me guess...
Are you thinking: “Well, sure, Alex, you can do it…but there's no way I can? I am just starting out, I have no list…heck, I am just doing affiliate marketing!”
Remember what I shared earlier? You don't have to create your own backend, if you don't want to!
For example, Mike Filsaime recently sold over 100 seats to his high-end $5,000 weekend event. Guess what? A good portion of those seats to Mike's high-end event were sold by affiliates. So, even if you don't want to create your own backend of high-end products, you can still profit enormously if you were an affiliate for Mike's high-end product! How would it feel to make $1,000 or more per affiliate sale as opposed to $10?
The key is to sell high-end products, not necessarily create them.
Later, I will share with you my model for getting paid to create your backend, but for now, I just want to you to know the importance of selling high-end products, either yours or as an affiliate.
In a few minutes, you will be learning about an art teacher who is making a small fortune simply by changing the focus of her business. Now most artists and art teachers are starving, she is proving that they don't have to. And neither do you...
The concepts and strategies I am going to teach you come from over a decade proving their effectiveness in many different types of businesses.
I have been working with entrepreneurs in many different industries over the past 10 years teaching them how to sell high-end products. These high-end products include:
The amazing thing is that a backend product usually sells for 10 times and in some cases, as much 100+ times the front-end product! (You will see an example of this later).
My system for creating high-end products has been proven to work in the following fields:
As I mentioned earlier, one of my clients runs her own Art School. She charges her students $120 a semester. As a mother of 6, she wanted to spend more time with her growing family without sacrificing her income or business. She and her husband started looking at their options.
She had 500 students and was at full capacity. She did not want to bring in more teachers, and would be overwhelmed if she brought in more students.
UUsing one of the strategies I will be sharing with you, I helped her make 2 sales to generate $40,000 (yes, 2 sales!), with a residual of $587 a month per client...while cutting her student count by 70%!
She couldn't execute the strategy alone. It is one thing to know what to do and another altogether to do it effectively.
She can now grow her business completely without adding more students to her school. And her family is delighted at the quality time she spends with them, since she reduced her work week to 18 hours. Not bad, especially when you consider that in the beginning she never dreamt it was possible.

My client and her client's center in Orlando
($20,000 per sale + $587 month per client)
You were (or are) probably pretty skeptical. After all, how could someone ethically make $40,000 in 90 days?
Actually, it is pretty easy.
I help people do it all the time. People like...
Simon Miller:
"I made almost $10,000 in my last deal, and it took only 4 days."
~ Simon Miller, Atlanta, GA
Santi Rodriguez:

"...you're part an elite group, people who are
making money, not just talking about it. "
~ Santi Rodriguez, Wall, NJ
Santi and Alex
Do I have your attention?
Keep reading. This is very important. In fact, if you get it, this could be the most important part of my letter...
Don't fall for the prevailing lie in Internet Marketing. The lie that you can write a hundred page ebook, sell it for $19 and make a fortune. if you think a fortune is $1 million, then you have to sell 52,632 ebooks. Not going to happen. Ever. Sorry. Even if you think a fortune is $100,000, you would still have to sell 5,263 books, which is almost impossible as well.
There is another lie: You need a huge list.
How about this one: Increase sales by lowering your price. Maybe if you are in the grocery business...
My goal is to show you that you:
Need to understand that you can skyrocket your business by selling high-end products as the product owner or as an affiliate
Already have enough customers and
Will have higher conversions with higher prices
"...I am selling more at $2,995 than
|
At this point, you may be concerned that this is only for advanced marketers or can only be used if you have a large development budget. Nothing can be further from the truth. These strategies should be used BEFORE you sell your first low-end product. Why? Because by having high-end products [yours or somebody else's] to immmediately upsell, you can instantly add thousands, even tens of thousands of dollars to your business.
And, I share an accelerated development model which allows you to sell your first high-end product before it's even created! In fact, in many cases, I show you how to get your customer to PAY you to create your high-end products!
Selling high-end products has some very big pluses:
Higher overall profits
Higher quality customers
Better JV partners
Differentiation
Less competition
Bigger impact on clients
Fewer customer service issues
Better testimonials
Guru status and speaking opportunities
Creative compensation
Higher credibility
I have made a reputation in business by showing entrepreneurs how to make 5 to 10 times more money in their existing ventures:
Regardless of the industry. I have clients in real Estate, the Arts, High tech, Self Development, and now Internet Marketing
Regardless of the size of their list. Many of my clients have lists under 500
How many ways are there to increase your profits? Only Three:
1) Increase the number of customers you have - List Building
2) Increase the number of transactions per customer - Continuity Program
3) Increase the average transaction size - Backend Marketing
Which one is easier? Is it easier to:
Grow your list by 10 times?
Increase your price 10 times?
Convince your customers to buy 10 more times?
I know you are thinking, "No way can I increase my price by 10 times or get my customer to buy from me 10 times."
But you can...consider Rateb, who increased his price by 15 times AND got his clients to buy 12 times as often.
"...with Alex's help, I created a $1,000 course and sold my first 25 copies!" | |
![]() |
"Alex has an uncanny ability to figure out how to create high-end products from your core knowledge. With his help, I have already created a $1,000 home study course in less than 4 weeks and he also helped me sell my first 25 copies to a very focused market. He is currently consulting with me on a $15,000 product with a monthly residual of $300 to $500 a month per customer. This project will generate at least $250,000 in the next 12 to 18 months." ~ Rateb Shukoor |
You see, I started out with a boutique e-business consulting firm, Global Objects, which I ended up selling to a major e-business consulting firm. Global Objects was listed as one of the top 500 fastest growing private technology firms in Deloitte and Touche's Fast500. In those businesses, we would get $100,000 minimum just to talk with the companies about what they wanted or do a prototype. Then the company who bought my firm, wouldn't do a prototype project for less than $500,000. At that firm, I was responsible for 4 offices and $15 million in revenue, and my largest single sale was $4 million.
This is Corporate America. The dollars are huge and people get them.
So when I think of markets I think about how can I get that $100,000 sale, and not surprisingly I get it. I am here to tell you that you can, too. In fact, the biggest problem I run into is people don't believe it is possible. When they change that belief they generate cheques like the ones near the top of the page.
My background is in
high end software. I was developing ecommerce applications in 1994.
I have written a few textbooks, and Prentice Hall (the world's largest publisher of technical textbooks) published them. NextStep Programming (1993) was the first, followed by IT Web Services (2002).
The companies I consulted for and trained included FedEx, Bank of America, Bell South, Trans Union. I spent over 16 years training them on software applications.
I have had many roles including VP of Engineering, Trainer, and Mentor.
When I sold my business, I 'retired' and traveled the world for 6 months. Heck, I even started a dance team to perform at charity functions, and we raised almost $30,000 in a single year. ( Click here to see the photos)
At first, it was a blast, but after a while, I was so bored. Business is what excites me. So I started looking around for something to get those creative juices flowing.
It wasn't until I was at a live seminar and watched as everyone rushed to the back of the room, throwing their credit cards at the people behind the table, that the sparkle reappeared behind my eye.
I
could see they were making a ton of money. I started to study what they
were doing and started helping clients sell high-end products such as
bootcamps, coaching programs, and mastermind groups.
OK, you may be thinking to yourself: "If high-end products are so great, why aren't more people doing them?" This section addresses common misconceptions that are costing you a fortune.
6 Common Misconceptions About High-End Products |
|
Answer: Absolutely not! Many marketers leave a lot of money on the table because they don't realize the power of an upsell. As soon as your customer buys something, you must immediately offer a high-end item or you will lose 5 to 10 times the amount of money you could have made on the same sale. |
|
Answer: The market is shifting right now, and more and more people are interested in purchasing high-end products. My system shows you to be a super affiliate for high-end products, adding thousands of dollars to your business. |
|
Answer: I show a revolutionary method where you can partner with your [former] competitors and offer to deliver high-end products to their existing customers. This allows you to create immediate cash flow with no list. |
|
Answer: Absolutely! My model has been proven in real estate, arts, law, medicine, sports, retail, dating and many other industries. |
|
Answer: Normally, that is the case. However, with my accelerated product development model, I show you how to get paid (and get paid BIG) to create high-end products. Imagine being paid BEFORE even creating your products! |
|
Answer: I am glad to hear that you're selling a lot of eBooks. But...I (along with other very smart marketers such as Dan Kennedy, Rich Schefren and Jay Abraham) can show that it's very hard to build a long-term business without a backend. Front-end products (such as eBooks) rarely have a very short lifespan (because they are so easy to create) and the only way to stay in business is to constantly churn out new books because of constant competition. A backend allows you to create barriers of entry and differentiate you in the marketplace. Finally, the sale of a single backend product (a seminar seat, for example) can equal 10 to 100 times that of a front-end product (an eBook). |
There are five parts to the process:
1) The only way you can really boost your income is thru a systematic process
2) Create a product blueprint
3) Position yourself to attract high-end business
4) Make sure your model pays you again and again
5) Look for financial levers and use them
Most people jump from idea to idea, job to job, opportunity to opportunity. They rarely follow a plan or a process. almost never do they think about how their different products can work together. Most work to get that one sale and then try to find another sale somewhere else. The easiest sale to make is to someone who has already bought from you.
Those people want to buy from you again, but surprisingly, they are ignored and so usually go somewhere else.
Please don't take my word for it...
"...can't wait to apply his Money Magnifier System..." | |
![]() |
"I currently have a $29.95 product. Until now I focused on doing one product launch after another. After a short conversation with Alex, I will be engaging his services to upsell high-end products including teleseminars, bootcamps, coaching and even business services. "I can't wait to apply his Money Magnifier System to make the HUGE PROFITS that I deserve!" ~ Louis Burleson |
In fact, once you get the hang of this, you can go to any industry, identify and an expert and quickly build an info business without ever having to become an expert in that field.
Want to eliminate competition entirely? I share a secret strategy that made me over $40,000 in a single weekend by working with my competitors!. Nobody else is teaching this strategy but when you learn it, I guarantee that you will be actively seeking out competitors because they now can make you BIG money!
When I sat down and thought about all my proven concepts to build a successful high-end backend program on. Like...
The Whale Idea
The Fantasy Element
The Biz Opp Angle
The Lead Generator
The Marketing Abyss
Do you ever wonder how successful speakers like Tony
Robbins, Harv Eker or Jack Canfield do it? Harv Eker speaks before 1,100
people and uses his backend to supplement his front end.
He knows the value of his backend. And if you know that, you know what you can lose on the front end to make a killing on the backend.
But that is only a small part of the puzzle. How you think about things makes a huge difference.
For example, you could put on a baseball camp for youth. Probably charge $140 per child. Lots of kids, yelling, screaming, complaining about the food, what position they play, you know...
Or you could find a couple retired Pro ball players and put on a fantasy camp for adults.
A lot more money for a lot less work. And if you are baseball fan, admit it, this would be a dream come true for you as well.
Consider for a minute two companies that made their owners billions: Domino's Pizza and McDonald's. Do you think the wealth came from pizza and hamburgers? As Morpheus said to Neo in the Matrix, "Interesting..."
This is the lie that has been used to keep you from the wealth and success you deserve. There are lots of people making pizza and flipping hamburgers who will never make $50,000 — let alone billions. Because it is not about pizza and hamburgers. It is about the real source of wealth. A different mind set. A different strategy.
It has taken me over $92,000 on education and intensive training, working with the world's top mentors to put together my strategies and knowledge.
I applied this information and mind set. to numerous, very diverse industries achieving huge success every time. The word got out and I was approached over and over to share my processes and strategies with top level product developers in many different industries. They were quite insistent.
Many people have asked if they could work with me one-on-one. Unfortunately when they heard that my retainer is $25,000 (and a % of the backend sales) and that I usually have a 3 month waiting list, they were disappointed and challenged me to find a new solution.
I presented my problem at my Mastermind Group. Their brilliant suggestions started my creative juices flowing, and I know I have an excellent solution for us all.
Interested? Keep reading....
When you are selling high-end products and creating a sales system to handle it, questions will come up. When they do, you have two choices:
OR
Having worked with so many people on creating high-end products and services, I know that I can accelerate your results through hands-on coaching.
With that in mind, I sat down and planned out an 8 week hands-on tele-coaching program. This coaching program includes actual samples of high-end products that I have created for myself and my clients that you can use as your "swipe file". World class marketers like Dan Kennedy and Mike Filsaime teach that you should always have a swipe file so you don't have to start from scratch. Consider these high-end products [some selling for as much as $1,497 per copy] as my gifts to your swipe file.
The coaching program will be delivered over 8 weeks to allow spaced repetition so you can maximize your ability to learn. You can implement the ideas as I explain them.
You can also benefit in 2 major ways:
You can participate in the creation of a high-end product so you can experience it in real-time | |
You don't have to travel: all sessions are delivered via a cutting-edge bridge line where you can ask ALL your questions. You will save at least $2,000 in travel and lodging alone. |
This program is based on my years of experience working with entrepreneurs just like you who have great ideas and products, but have not developed that high-end component that makes all the difference between making a living and living the life you want and deserve.
Many of my clients started off with a low end product and no idea how to turn it into a high-end product. With my hands-on guidance, they did it successfully.
You can, too...
Don't Take My Word For It....Here's what some people who took action and who are glad they did... |
||||
| ||||
|
| ||||
I have two sayings that I live by.
"Education in the classroom is cheaper than in the real world"and
"The fool learns from his own mistakes. The wise man learns from others' mistakes."
I have always worked with mentors and coaches. I have gone to as many relevant training courses as I could in order to increase my knowledge and abilities. I know that this is the fastest path to success. And I want to make that available to you. Today.
So here are the nuts and bolts of the...
The Backend Cash tele-Coaching Program includes...
8 weeks of tele-coaching (Value: $2,995) - 8 weeks where I cover all the ins and outs of creating high-end products including coaching, mentoring, mastermind groups, franchising, licensing territories, platform selling, etc. These are interactive sessions where you can bring your questions and the sessions are spaced out so that you have plenty of time to implement the ideas. | |
Replay of all sessions (Value: $997): Listen to the replays at your convenience over and over again. | |
One copy of a high end course (Selling Price:$1,497). This is not some cheesy eBook: it's a full-blown home study course that I have sold hundreds of copies for $1,497 to the real estate market (see www.cashnowsystem.com for proof). It has 10 CDs and 2 binders with over 200 slides. It's the result of tens of thousands of dollars of research, and I want you to have a copy so you have a proven course that you can model from. |
|
Attendance at my exclusive 2 pre-training classes: These 2 sessions will prepare you for the 8 week classes so you can hit the ground running. (Value: $195) | |
Web based software for tracking leads and training to use the program (Value: $995) - When you are selling high-end products, each lead can easily be worth hundreds if not thousands of dollars (I have a $12,000 coaching program and a $25,000 consulting program so if I lose a lead, I could have lost as much as $25,000!). I will have my staff install this lead management system on your domain: this is the same software that I have used to manage clients that have paid me millions in consulting and coaching fees. | |
Actual questionnaire I use to sell my $5,000 and $12,000 coaching programs (Value: $1,295). These questionnaires have made me hundreds of thousands of dollars in coaching fees, and they are included for you to model from. I literally have spent over 3 years refining the questions that are on these questionnaires so that the prospects share with you their deepest secrets. By using these questionnaires, you can more than double your close rate! | |
JV opportunity to share your project with my super responsive list of buyers (Value: Priceless!) | |
My Private Million Dollar Rolodex (Value: Priceless!) I will share the sames vendors and launch partners that have helped me make over a million dollars. These include copywriters, graphic designers, Web designers, bridge line vendors and many, many more. I have lost tens of thousands of dollars because I selected the wrong vendors in the past, and I want you to work only with proven vendors to take your business to the level level. | |
120 day subscription to Millionaire Success Monthly (Value: $997): 4 full months to a membership site with detailed case studies of how Internet millionaires got started and built their fortunes. | |
One seat at one of my $12,000 mastermind meetings (Value: $1,997) - You will have a chance to attend a live 2 day meeting of my $12,000 program, my Platinum group. You will see and experience what it takes to promote and run a high-priced weekend. Other attendees pay me $12,000 to be in the room, but with this certificate, you can attend for FREE. Nobody else in the industry opens up their Platinum group like this. | |
![]() |
Remember that I normally charge $25,000 for 1-1 work with my clients, and they don't receive any of these bonuses worth over $11,000!.
This Tele-coaching program will be filled to capacity. There is only room for 100 participants. This is NOT some sneaky marketing ploy to create urgency. Based on previous programs similar to this one, that I have conducted in Real Estate, a Health market and High Tech, I will be turning people away simply because the lines will be maxed out. Plus please remember that I am already working to capacity creating backend products with my clients.
There is only so many hours in a day and I decided that in order to give you the best tele-coaching program and support, I would not spread myself too thin.
Remember that there's no travel involved: you can attend all these sessions from the comfort of your home! The travel and lodging costs you save alone more than pay for this entire program!
I am not only going to hold your hand step-by-step as we create high-end backend products together, I am going to pull back the curtain and show you what happens behind the scenes.
Everybody tells you that you need to create a backend because that's where the money is...
But no one shows you how to do it, until now...
How to set up your backend coaching program so that your customers are telling you why they should be allowed to join: This reversal will have people practically fighting over each other to join your program
The most profitable way to set up your Mastermind Group and charge premium dollars [I charge $12,000 for my mastermind group and am in the process of raising the prices]
How to make 6 figures in a single weekend from free and paid events: Do this wrong and you can easily break your budget. Do it right and you'll laugh all the way to the bank.
How to speak from the front of the room and make tens of thousands of dollars (and more!) from a single presentation. Includes insider secrets on what promoters look for and how to avoid common mistakes that can get you blackballed
Secrets from franchising, licensing territories and other ultra high-end money makers: these are some of the deepest secrets that nobody else will share with you! A single sale of these high-end products can create a six figure payday, in some cases.
Secrets on raising up to $250,000 in unsecured capital without it showing up on your personal credit: A myth that's being perpetuated is that you can run your business with no capital. I prefer the model where I have access to capital for operations and marketing. This capital is never reported on your personal credit score.
How to sell thousands of copies of your books and drive your book to #1
Multiple compensation models when you do consulting (I have received my standard fees and equity positions that were worth in the high 6 figures)
Sales process for complex sales and B2B sales that generate $50,000 and more per sale: Hidden secrets on how to do high-end sales in corporate America.
An almost instant way to get proven high-end products that have sold like mad! It's like inheriting your personal ATM overnight!
And much, much more!
This program is not for everybody …it is only for those who are serious about building their wealth while enjoying their health and family.
Years from now, there will be two groups on entrepreneurs -- those who were on the tele-coaching calls and those that wished they were.
Why? Because I don't intend on doing this program live once...after this, you can only get the recordings. Quite simply, nothing like this has ever been offered before. If you are smart, you will claim your place in the program today for the incredible price of $1,897 (or 2 payments of $997).
Your Comprehensive
|
Plus you get the
$11,000+ worth of bonuses!
|
Click Here To Lock In Your Seat NOW ($1,897 Lump Sum) OR |
To your success ,
![]() |
|
| Alex Nghiem |
P.S.
-
Remember, you can EASILY recoup your investment of $1,897 with the single sale of a single high ticket item. So, hurry now while seats are still available.
P.P.S. - Other Marketers are already purchasing this information as you read this. Don't be left outside the loop. You know you want to know what is in this confidential program that has created hundreds of thousands of dollars for its readers already, so grab it now before the seats are sold out.
P.P.P.S. - Remember, I offer a 100% No Questions asked Full Money Back Guarantee. One you have access to the program, you can start immediately applying the strategies and techniques to start earning thousands, even tens of dollars immediately. You can attend ALL sessions and still ask your for your money back AND keep all $7,000 of bonuses! What could be fairer than that?!
Earnings notice Disclaimer Privacy Policy
(c) 2006-2007 All Rights Reserved Backend Cash Machine

